Start With the Feeling.
I know what I want people to feel before I know what the plan is.
Months before the last event I helped build, I could already see the ending.
The final moment.
A young staff member.
A worship song.
A room of 300 people who had just walked through the inner world of the girls this organization serves — their journals, their voices, their faces reflected across a 60-foot long mirror wall.
I had tears in my eyes and nothing had happened yet.
That’s where it starts.
Not passive.
Not fantasy.
A vision so specific and alive that you’re already inside the moment before a single chair is set up.
That’s the plan.
Everything else is figuring out how to build toward it.
What do you want people to feel?
Start there.